GDC | 2023 Recap
GDC is a conceptual adrenaline shot for consumer marketing. Find out what Michelle got excited about.
By partnering with Mercado Libre and Electric Factory, we added a QR Code to every package they delivered to launch an augmented reality filter that allowed users to make a dragon appear anywhere they wanted. Dracarys!
The Snapple Elements Blockchain Bodega leads its users to a multidimensional path that involves fortune telling, a three eyed mystic cat and unique wearable NFTs on an oddly familiar, fully detailed interactive scenario.